Amelia For Under Armour

Play-by-Play: Week 2

6.4.12 Monday mornings are anything but mundane here at Under Armour. We started off the day with meetings to touch base with the happenings here at UA and the upcoming events and initiatives that we will be involved in. If you think all things Under Armour looks exciting now, just wait to see what’s next!

6.5.12… As college baseball teams moves into the coveted post-season series, the team prepared social media outlets to support our teams on and off the field. Good Luck Teams! After getting off work, a few of the Ultimate Interns hatched a plan to celebrate Jimmy’s, one of our managers, birthday!  Cupcakes, card, and a Thomas the Tank Engine cartoon balloon, and we were prepped for the surprise. Happy Birthday Jimmy!

6.6.12-   We headed to Tide Point early to give us plenty of time to prepare our grand celebration, and by grand, I mean a party fit for a five year old. A for effort!

         

After the Birthday surprise celebration, I sat down, got to work, and got ahead of the game. The #Grindsession was fast approaching. To build hype for the event we released a few teaser tweets, or “tweezers” if you will. People were pumped about the event, which made me even more excited to head to HotLanta.

After work, it was time to head out to the promenade for the Summer League Networking event. It was a great opportunity to meet former interns and learn from their experiences at UA. Of course UA attracts some competitive kids, so after some eats, we teamed up in corn hole and other games to round out another great day.

          

6.7.12 Defining a typical day at Under Armour… impossible! Defining grindsession(n.) , a great way to tell our story through twitter. Everyday is an opportunity to explore creative ways to utilize social media! I’ve learned so much already. Be sure to follow UABasketball on Twitter for all the action off the court. 

     

6.8.12  Another early morning. We were up and at ‘em by 4:30 a.m. to get ready for our early bird flight. After catching a few ZZZ’s on the plane and touching down in Atlanta, we caught a cab and headed to Marist High School where the grindsession was going down. We headed back to the hotel to rest up for the event, after some quick set up.

6.9.12 Showtime! The Under Armour #Grindsessions got off to a great start as the top talent from around the country convened on one court! Watching these future stars drive back and forth and demonstrate some fancy footwork was incredibly inspiring. Supporting and nurturing such talented and driven athletes exemplifies the mission of Under Armour, and it was an incredible event to be a part of and contribute to.

Here is the Ultimate Intern Team with trainers to the NBA’s biggest stars, Jay Hernandez and Hanif Hill, who were hard at work testing the athletes and pushing them to perform at an even higher level.

         

6.10.12 After some fun in the ATL, it was back to Baltimore! Stay tuned for our upcoming adventures #InsideUA !

~Amelia for Under Armour: Ultimate Intern, Writer

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